9 Ways to Find Key Influencers in Your Niche Using Social Media

9 Ways to Find Key Influencers in Your Niche Using Social Media

In recent years, influencer marketing has emerged as one of the most powerful marketing strategies for driving a high Return On Investment (ROI). 

According to Linqia, about 63% of marketers work with at least 10 influencers on every campaign.

Did you know the reason for this exponential growth in influencer marketing? The reason is simple!

Influencers are trusted by a large target audience. Yes! The opinions, knowledge, and authenticity of influencers can convert the target people – mostly trusted peers and fans – into loyal customers.

More so, influencer marketing has grown to become one of the most cost-effective marketing strategies. That is why business owners who understand the potency of effective influencer marketing are getting impressive returns. 

Recent research by the Influencer Marketing hub revealed that business owners who rely on influencers received a return of about $7 on every $1 spent on influencer marketing. The top 13% of the studied businesses received a return of close to $20 on every dollar spent.

Unlike the influencer campaigns of days past where major stars are used (though they can be used), modern marketing landscape enables businesses to also focus on influencers with smaller but more engaged audiences – audiences that are more precisely aligned to your business niche. 

Aside from attracting more niche-aligned audiences and more effective, niche influencers charge far less than major stars.

However, the only major challenge is how to find the key niche influencers to work with. 

A survey by Mediakix revealed that about 61% of marketers are faced with this challenge. This challenge has also led most businesses to turn to social media as a tool to find key influencers.

Luckily, unlike the TV and magazines, social platforms have no limits, there are as many influencers as the world requires on social media. These influencers can be of any social status and age and can work with any business.

To help you find key influencers in your niche using social media, I have created this comprehensive guide for you to help you identify and choose influencers who best suit your business.

Before I discuss the nine best ways to find key influencers in your niche using social media, let’s learn “what influencer marketing is,” “who influencers are,” “why your business needs influencers,” and “what makes influencers a good fit for your marketing strategy.”

What’s Influencer Marketing? 

Influencer marketing is the practice of leveraging key persons who have built the right audiences you want to reach in your business.

The essence of influencer marketing is to connect and collaborate with the influencer to leverage their audience so that you can generate leads, sales, and build massive brand awareness.

Who is an Influencer? 

An influencer is a person who’s known and trusted by your target audiences. For example, Seth Godin is an influencer in the business environment while Kim Kardashian is an influencer in the showbiz and entertainment space.

Not all influencers are created equal. Funny enough, not all of them have the same level of influence on social media and the world.

According to Mark Schaefer, there are five types of influencers as shown below.

Type of Influencers
Type of Influencers

The point is that key influencers in your niche are farther down the spectrum and that’s where you should pay your attention. 

If you are a social media pro, you would have realized that people who are highly relevant within smaller groups are more powerful advocates in word-of-mouth marketing.

So, what should you look for in your influencer? Consider these three criteria:

  • Engaging: The person must generate conversation, trigger shares, and create compelling content. There must be signs that the influencer is well-known and trusted by their followers.
  • Relevant: The person should be known by your audience. They must be willing to promote or share your content with their followers.
  • Collaborative: The person must be likely to accept your invitation to collaborate.

Now that you know who an influencer is and what influence marketing is, let’s dive deeper into how to find your key influencers.

How to Find Key Influencers in Your Niche On Social Media

You can decide to keep all the criteria I listed above in mind when choosing an influencer. But, how do you find the key influencers in your niche who merits those criteria? Here are the best ways:

#1: Relevant Hashtag Searches

Relevant hashtag searches are one of the best ways to find key influencers in your niche on social media platforms.

About 71% of marketers use social media searches to find key influencers and that’s because social media contain lots of contacts and information. 

Instagram, YouTube, Facebook, and Blogs are the key channels that influencers have built huge and loyal followings on.

Social Media Channels
Social Media Channels

Using relevant hashtags enables you to tap into conversations in your niche and identify influencers who are talking about businesses, products, or services that are similar to yours.

Note that relevant hashtag searches are most effective on Twitter and Instagram. Instagram has a dedicated hashtag feed, which you can embed on your website.

Hashtags
Hashtags

To perform relevant hashtag searches on social media, you first need to identify hashtags that are very relevant for your industry. 

For instance, if your business is within the hospitality industry, search for hashtags like #travelblogger, #vacationing, #holiday, #leisuretrip, #travellover, and #travel.

In this case, I will be using the hashtag #travel and the search returned about 422 million posts.

Travel
Travel

The next step involves going through all the posts manually to identify appropriate influencers whose posts/content you like and who would be able to promote your products, services, and brand.

Hint: Use more specific hashtags where appropriate. So, if you run a luxury hotel chain, use the hashtag “#luxurytravel” and not “#travel.” More so, if you wish to promote your brand in a specific region, use city-specific hashtags for your search.

For instance, if you run a restaurant chain you wish to promote in New York City, use hashtags like #nycrestaurants, #nycfoodgram, #nycfoodies, #nycblogger, or #streetsofnyc.

In this case, I used the hashtag #nycfoodies for the social search, which led me to the post by @brooklynbitess, an influential account managed by influencers Giuseppe Falanga and Sabrina Argiro.

Hashtags Searches
Hashtags Searches

Giuseppe Falanga and Sabrina Argiro are New York-based influencers with about 103K followers on Instagram. 

#2: Ad-Specific Hashtag Searches

Ad-specific hashtags searches are another way to find key influencers in your niche on social media.

FTC’s Endorsement Guidelines necessitate influencers to disclose brand collaborations. Hence, influencers usually use hashtags like #paidpartnership, #promotion, #sponsored, or #ad in their post captions.

You can search for these hashtags to find influencers who promote products, services, or brands similar to yours.

In this case, I searched using the ad-specific hashtag “#sponsored,” which led me to this post

Endorsements
Endorsements

In this post, Annie Tran endorsed the wedding dress by Blush Bridal Couture. Annie Tran is an influencer with 80.3K followers on Instagram. She specializes in endorsing beauty products and clothing lines.

If you are into fashion, wedding business, or beauty brand, you may consider Annie Tran as your influencer.

#3: Social Media Monitoring or Listening

Sometimes finding influencers who are already mentioning your brand is an effective way to find key influencers in your niche.

So, try to find influencers in your follower list too. You are likely to find a few micro-influencers in your social media followers list waiting to be discovered.

Since these influencers have already shown interest in your brand, they can be great to work with These influencers are likely to endorse your brand more effectively.

Identifying these influencers is pretty easy. All you need to do is browse through your followers’ list and find any follower with large followings of their own. Any follower with decent and large followings may be a good choice for your brand collaboration.

An example of a brand that adopted this way is Airbnb. Airbnb has several travel influencers in its followers’ list on social profiles. Airbnb simply partnered with these influencers to promote its property listings.

Social Media Monitoring
Social Media Monitoring

An example of such influencers is Harry and Nikita, couple travel bloggers with the account name “@thevagabondstories.”

Sometimes, some people aren’t following you but are talking about your product, services, or brand and can be your key influencers. 

So, tracking your brand or products’ social media mentions can be very useful when finding your niche influencers.

To make this process easier, there are some social media monitoring and listening tools you can use. These include Hootsuite, Mention, Statusbrew, or Google Alerts.

#4: Advanced Search Tools

Some social media platforms such as LinkedIn, Twitter, and Facebook all have advanced search tools, which help users to dig faster and deeper. 

In this case, I will use LinkedIn for my example.

Advanced Search Tools
Advanced Search Tools

Simply search for your specific keyword – niche or topic – I used “analytics” in my example. The search results page allows you to filter for influencers. 

Check every box necessary (location, industry, etc.) and click “Apply” to start narrowing down the search.

The search results will possibly contain influencers you are not connected with yet. Send them a connection request with a personal note to start up a warm conversation.

#5: Free Social Media Search Tools

This method is great for Twitter and luckily, Twitter provides a platform to find influencers easily. The Twitter Advanced Search Tool is good, but not without a hitch. 

The search results can’t be sorted. 

Nevertheless, you can join the clique of other business brands to use other Twitter search tools like FollowerWonk. I will be using FollowerWonk.

Followerwonk
Followerwonk

Click on the “Search Bios” tab, enter your topic (in this case “analytics”). Click on “more options.” Enter your industry or niche into the advanced search field. Be specific with your search term to dig deeper into your niche. 

For instance, instead of searching for “cars” or “travel,” you can use “family cars” or “island travel.” To avoid overloading, input minimum followers of about 11,000 or 1,500 for specific niches. Click “Do it” to generate search results.

The results are likely influencers within the niche sorted according to the size of their followers.

Hint: More followers doesn’t translate into more influence. Getting a lot of followers is possible on twitter without influencing anyone. So, check the “Social Authority” column. 

Influencers with low authority should be avoided because they are less likely to drive or engage traffic.

Analytics
Analytics

The five methods explained above do not require the use of any third-party app. However, the next four methods rely on the use of paid influencer marketing tools.

#6: Find Influencers With BuzzSumo

This tool is specifically built to search for influencers on Twitter. To use this tool, click on the “influencers” tab on the top of the page. Enter your search term and click on “search.” Check the filters only for “bloggers,” “influencers,” and “active influencers” and click “filter.”

Buzzsumo
Buzzsumo

The result will return a list of influencers in your niche with data about their followings, reply ratios, and retweet ratios. With this result, you can easily see who is likely to interact on social media at a glance.

Just like followerwonk, BuzzSumo also has domain authority data. A higher number indicates a bigger benefit to your search rankings if the blogger mentions your brand and links to your website from their blog.

You can also get quick access to the content they’re sharing from the report. Choose the influences you like best, contact them and collaborate with them.

#7: Use Awario to Find Influencers

This is a social media listening tool and capable of monitoring major social media platforms, such as Reddit, YouTube, Instagram, Twitter, and Facebook. 

Awario can also monitor forums, blogs, news, and the web in general for mentions of your products, services, brand or any other keyword.

Awario
Awario

Awario is a great tool for finding key influencers in your niche as well as brand advocates. Influencers are ranked based on the daily visits to their blogs, the number of followers they have, or their reach. 

#8: Find Influencers with Klear

Klear is specially made for influencer marketing. This tool analyses influencers in 60,000 topic categories, their psychographics, and demographics. 

Searching with Klear doesn’t take much time since the tool is essentially a database of influencers. 

Influencers can also be filtered by social media platform, their demographics, the keywords they mention, their location, their skills, and the size of their audience.

More so, this tool measures the results of your influencer marketing campaigns to decide which ones work best. 

Influencers
Influencers

#9: Find Key Influencers Using Traackr

Just like Klear, Traackr is solely an influencer marketing tool that conducts the influencer marketing process from start to finish. 

TRaackr
TRaackr

For instance, the tool finds the key social media influencers in your niche and measures the results of their influence.

You can filter the social search on Traackr by brand affinities, gender, age, location, language, topic, and social media network. You can apply the same filters to the influencer’s followers.

#10: Use Upfluence to Find Micro-Influencers

Upfluence contains a database of about three million influencers. It analyses each influencer according to demographics, location, engagement, reaches, and niche. 

Upfluence also reveals the type of content influencers post most as well as their habitual post times.

Upfluence
Upfluence

Conclusion

By now, you would have understood that working with key influencers in your niche can help your brand to effectively reach and engage its target audience. 

But remember that influencer marketing doesn’t produce overnight results. It could happen if you have a fantastic product and the likes of Kim Kardashian or Justin Bieber gives you a shoutout. 

But if you’re in this to connect and build relationships with people for your business, you’ll need to be consistent.

You’ll see dramatic results if you embrace influencer marketing as another ‘strategy’ for connecting and helping your target audience. Don’t see it as a money-making avenue.

If you need a helping hand to launch your influencer marketing campaign, you can contact us today.

YLocal Citation and Backlinking Service

YLocal Citation and Backlinking Service

Get The Best Local Citations With
The YLocal Citation and SEO Service
The ONLY All-In-One Local Ranking Machine
Crush Local Competition & Rank in Google+ Local

Question…What is YLocal?

YLocal is an intensely thought out and effective ranking machine. Where 99% of Local SEO services fail, we excel. Our decisions are data backed, based on the crawling of 100s of 1000s of top ranking Google+ Local pages.If it doesn’t impact rankings head on, we don’t mess with it.

  • Data Backed: Based on 1000s of hours of testing & 3 years of campaigns.
  • Custom Campaigns: Thoughtful, non templated campaigns. We build uniquely for the client’s needs, niche, city. No campaign is ever the same.
  • Clear Reporting: Slick, thorough, transparent reporting.
  • Everything we build, is yours: Profile, logins, etc.
  • Citation Audit let’s you know what you need to fix to achieve local supremacy.
  • Robust, valuable citations, show Google you mean business. No thin, spammy B.S.
  • Durable, timeless local ranking strategy.
  • Syncs up perfectly with any organic link building strategy.

1. Full Citation Audit

The most important part of any Local SEO campaign is ensuring consistency, which is why every single YLocal campaign starts with a full audit.

Without this crucial step (that most cheap competitors skip), you’d be throwing money down the drain.

We put every campaign through this extremely detailed, time intensive process. We catalogue correct and incorrect citations, avoiding any duplication of efforts. This results in a fully detailed report, including a road map on how to repair incorrect citations most effectively.

2. Local Directory Citations

Local directory citations are the bread and butter of local.  With our careful, manual submissions, we make sure you are in the BEST directories for your niche and market. This is not just a standard list of directories. Every single campaign is different and we leverage 3 strategies for determining which directories to submit to for that particular client.

Strategy 1: Ego directories – The most popular, traffic dense, authority directories.
Strategy 2: Competitor directories – We take your specific keywords and find out what citations are important not only in your industry but your specific SERPs.
Strategy 3: Competitor review directories – We scrape competitor review directories to find Google trusted directories.

We claim all the most important directories where possible, and provide detailed instructions for all others that should be verified by the client (some require a phone call for verification or other methods). Only live profiles are delivered, including all login info.

3. Rich Media Citations

Anyone can do plain old directory submissions, but to make them count, we beef them up with geo-tagged photos and videos, plus citations and links from rich media sources.

Video
We create straightforward, Animoto style video slideshows, with music, pictures and text. These videos are optimized to the fullest extent, including geo-meta data. We then submit these videos to the top video hosting sources, creating high authority, legit links and citations.

Photos
Here, you provide us with 10, ideally relevant & branded images. We optimize, upload, and again optimize, including geo-meta data. We then submit these images to the top image hosting sources, creating high authority, legit links and citations.

4. Social Citations

In 2013 and beyond, social media is becoming more important. We make sure you’re ahead of the game and rounding out your citation profile by getting you awesome social citations.

In this module, we create careful, manual submissions, adding all media and content which again results in high authority, legit links and citations. We submit to powerful & authoritative social media sites.

We Also Offer Citation Clean Up

Do you check the data aggregators?
Yes, we visit Acxiom, Neustar Localeze, Infogroup, Factual and even Foursquare!

Do you fix all citations?
After 3 rounds of outreach, we typically are able to fix 70-90% or more citations. With that said, we don’t own or control these sites so there are times when we can’t guarantee they will be fixed. These sites are usually low-tier and have little impact on rankings.

What do you mean by a round?
A round is defined as a single attempt to correct your citations, whether it be outreach or manually fixing where possible.

Am I paying per business or location?
A business may have 1000 locations, and surely we wouldn’t fix all that for under $349. You are paying per location, or per NAP.

Will you add pictures / change around my existing profiles?
If you have the logins for the properties, we can change them up. The problem is almost no one does. If not, it’s much harder to get the stuff changed, and this obviously what we can do differs per directory so it’s not something that we “sell” as something we do on our sales page for the service. The chief thing that we’re mostly concerned about is the biz name, address & phone which is really what’s going to mess up your results if anything.

How do you get around doing phone confirmations?
Relationships mostly. We’ve been mailing directories for the better part of 2+ years. Day in, day out. They have come to recognize us, and are usually pretty accommodating for the most part. A small percent of directories are harder to cooperate with. Usually these types of places aren’t too important anyways in the grand scheme of things.

Guest Post Blogging Services Is A Great Way To Get Backlinks

Backlinking services are a must when it comes to ranking your services, but you have to be sooooo careful.

We really do not discuss our Backlinking services but it is a huge part of Search Engine Optimization. Our bigger clients love it so I wanted to open up the door to some of you looking for a way to get backlinks to your website. (note: I have to really stress the importances of using white-hat methods only. Backlinking takes a huge amount of work.)

Get Awesome, In-Content White Hat Links Through Manual Outreach – Done For You!

What Is Yinc Marketing Guest Post?

Yinc Guest Post is the easiest way to get high quality, natural, white-hat in-content links to your site to help you boost your rankings and get more traffic to your site.

With Yinc Guest Post, we will do manual outreach to key industry sites, secure a guest posting spot, craft a unique article with your links and place it on the site with links back to your website.

These are the enterprise-level types of links that most people can’t get. Don’t underestimate the power of these. The publications will add tremendous power to your backlink profile, and many can become a traffic source in themselves.

Real Sites Real Traffic DA 10 – 40+

These links are as good as it gets! We only publish on 100% real sites and we ensure that the content is well written and unique.

Though our manual outreach and well trained 100% US content creation team, these are links that you normally can’t buy. These can only be earned through quality writing and manual outreach.

The content created is made specifically for the site that we will be posting on as to tailor it to the audience of that particular site. These are not seo focused articles and actually provide value to the readers.

Here are some examples

DA10-30 Samples:

How To Reward Your Team (Business)
Tips for New Zealand Newbies (Travel)
Style Guide For The Sophisticated Modern Gentleman (Fashion)
Making The Most Of Unused Rooms (Home & Garden)

DA50+ Samples:

Note: many of these have lots of shares in addition to the good link metrics!
A Quick Fix For Skincare Mistakes (Health & Beauty)
10 Easy Ways To Keep Your House Clean (Home)
Travel Tips For British Citizens (Travel)

How Guest Post Backlinking works

  1.  Input Information: Just give us your URL and keywords and that’s it. Our team will review the order, confirm, and begin our research and outreach process.
  2. Writing and Distribution: Through manual outreach, we will secure a guest post on a key industry site in your niche (or closely related). We will then write and publish your carefully crafted article on the industry blog with links back to your site.
  3. Reporting: After your guest post is published, we will provide a 100% white label report to use yourself or hand off to a client, just like you had done all the work.

Contact Us For Pricing.

What keywords can I use?
We recommend going with the most natural anchor text that you can. Business name works well and will fit naturally or a product name. Sometimes, we can use exact match anchors but it’s not guaranteed.

Don’t repeat anchors if you’re going to do more than 1 blog post. You can also use partial match as well. All anchors must be able to be used naturally in an English sentence.

There are a few types of anchors that we don’t accept:

-Geo based keywords (IE, dentist NYC, dentist in NYC) as many publishers do not accept these, they look spammy and don’t fit naturally into a sentence.
-Adult, pharma, or otherwise grey niches
-Foreign (non-English) keywords

What happens if my links go down?
We guarantee to fix or replace any links that go down or bad for 90 days. This usually doesn’t happen, but we put this guarantee here for your protection.

What is the turnaround time?
Turnaround for this product is ~30 days. It has a longer turnaround than some of our other products because the entire process is manual. We could do it faster if we did it a cheaper way, but this product is all about quality. At times we can also deliver faster than 30 days, it just depends on the outreach period.

What is the difference between this and other guest blogging products?
Guest blogging is not something new and many providers offer this service, but beware, there are many services that claim they are a guest blogging service but in fact are not.

Many other services have a blog network that they use for posting your article, where they own all the sites. This can leave a footprint, and for a white hat product like this, that isn’t what you want. We do not use a blog network to post your articles. All the sites we post to are manually contacted, are real sites and have real traffic.

Many other services write a crappy article and jam your keywords in there. Our writers are all professional journalists and write quality articles geared at providing value to the audience for the target site specifically. We also include your keywords in the most natural way possible as to avoid being spammy.

Some services only include links to your site. We also link out to other non-competing authority sites to be as natural as possible.

Beware of cheap guest posting services – you often get what you pay for.

Can I see or approve the article before posting?
With this product we do not allow approval before posting, however we have written thousands of these articles and our customers love them. These are high quality articles written for a real audience, not seo articles.

If you are interested in our backlinks click below

http://marketinghy.com/search-engine-optimization-backlinks/

Why You Need A Link Building Strategy – Search Engine Optimization

Why You Need A Link Building Strategy – Search Engine Optimization

Link Building is a difficult task and can be costly if you do not do it right. You have to develop a link building strategy if you want to compete in your industry. This video is going to show you a couple of things we have done with our Back Linking Strategy. You will be able to see our results which can be duplicated.

Linking Building Strategy Video

Below you will found our Video Transcript for those of you who love to read.

[Start of video Back Linking Video on How you can get more backlinks and why you want backlinks]
[Beginning of recorded material]

Jace: Hey guys, Jace over here, at Yinc Marketing. I think I do about the same introduction every time, but… So, here we go. Today I want to talk about link building. So, well I’m going to start SEO first and then we’ll go into link building. Link building is a big, big piece of a good SEO market. I wish it wasn’t. As you guys all know that back in the day you could buy links. It was a big thing to just buy as many links as you could, because Google puts so much precedents on link building, which is terrible, but it is what it is. So, what they did was they pushed link building, they pushed link building, then they came out and penalized everyone who did link building, but now that is still part of their rankings. So, if you have a good SEO campaign, you’re going to have to do some link building, and there is some stuff you can do. They call it ‘white hat’. There are black hat techniques which are wrong, but for now white hat are working, but that doesn’t mean that in the future Google can’t come out and say ‘Hey, we changed our mind. That doesn’t work. Sorry, we’re going to penalize you. So, just be really careful with link building, but I want to go into it. If you don’t know what links are, basically you have to go to a website. So, I’ll jump over to, I will just jump over, and go over to ydraw.com. So, from on here on the blog. A link is, if somebody links out, so right here changing your insurance… Basically that went out to this, so guideswallstreetjournal.com. They have a link out from us, and I probably need to talk to my SEO guy about that, which is fine. So, here’s one fallout from your former employee. So, here is a father in law, let’s see where that goes. Why join the family? So, he must have discussed this. So now what happens is careeraddict.com has a link from Ydraw. So, here is Ydraw linked to careerbuilding.com. So, that’s considered a backlink. So, that’s a vote for Career Addict. So, this link right here is a good vote for Career Addict. Now, if you go outside of this, and you have links that are coming back, like if you go to marketinghy.com you’re going to see down here at the bottom of the page, I have our other companies. Here is Ydraw, White board Animation Company. You click on that, you’re going to go over to Ydraw. So, here is a link back to Ydraw. That is considered a backlink. Now, Google wants two things. They want great content, they want backlinks. If you can get a lot of great backlinks on any site, on good high-quality sites, then your rank, you’re going to rank better.
So, I want to show you what I’ve done with Yinc Marketing. We do this for all of our clients. Whenever we bring a new marketing client, we go out and make this part of their SEO. Now, some of you need to understand Search Engine Optimization, or SEO takes time. It’s not something that you can do immediately and you can be on page 1. It takes time, it takes content, it takes strategy. So, don’t expect fast results for stuff like this. Now, when I started Yinc Marketing I wanted to go after a few keywords: video marketing obviously, video marketing services, marketing company in Utah, video marketing in Utah. You can see here are some of the campaigns that I’ve created to go out and get backlinks, so let me show you the results.
So, I’m going to bring this up. So, first off, I created a blog how to reach the right audience with YouTube video ads. So, I went out there and created a blog and that’s going to be your first step. You need to create amazing content. Now, I like to go out there and put 2000-3000 word articles on your blog. It needs to be well written and then what you do is make sure that it’s in the title. Let’s g to this, so I can show you a few things.
So, here it is. So, this is the article. Is not as long as I like it to be, but it talks about YouTube ads, obviously how to target the right audience. I have an image here getting the right audience with YouTube ads, then an image here. You can see I label all my images if in the audience. So, then I give a lot of material, and then I do a Slide Share people can watch, with some links. And, that’s it. Let me see. Here is a link out from Google, so there is a backlink there. That’s not really a backlink, that’s just a link out; a backlink would be coming back. So, if you take this one ‘How to reach the right audience’ that is something that I created. Then what I did was went out there and said ‘Okay, I need some backlinks. I’m going to go after a few keywords. I’m going to link them back to this article. Once you do that, and we do a lot of other things I’m not really going to go into right now, but we can do it for you’re interested in. We’ll discuss a little later. You can see, ‘Reach the right audience with YouTube.’ There is my position. There is 21.1 million search engine results. My position is number 2 behind real SEO. Real SEO is a huge new site for video marketing. They’re big. They’re the biggest one in our space, and then I’m right below. So you can look into that how directly that affected my rankings, for that particular article. Now next, I did another URL in our link building strategy, just my homepage URL video marketing. With that, you can see if you type in video marketing are moving up on the third one down on video marketing. I’m targeting these keywords: YouTube ads, YouTube video marketing, video marketing strategy, and I’ll show you that one in a second. I you look at this keyword ‘YouTube marketing company’ and see we got our video ranked. That’s from our YouTube channel, and then two down below that you have our homepage. There is a few other ones, let’s try this. ‘Video marketing Utah’, obviously you have a lot of videos. I need to go after that, but you see we’re second page, second one down. That’s just because there are so many videos right here. I need to grab a video and actually rank up for that keyword. I will make a note. So, ‘Video marketing Utah Company’. What other keywords that I want to go after? So, create ads on YouTube.
I want to do that for that article ‘Creepy marketing campaign’. So, I went out and create another big blog, talked about stalking people using video ads, and I just labelled it Creepy video marketing campaign. If you jump over here, not that one, take that one off. So, ‘Creepy marketing campaign’. I have my image, this is my image. This is my image here, and I am right here. So, fifth one down for that article. So once the articles were in, then we turn around and we do our whole linking campaign. There is a lot that goes into it. I’m not going to jump into it with you guys here, just know that we do have that service. What we’ll do is go out there, take the article; we’ll take the keyword you want. We will then find you; we will track down places where we can put a link back to your website. And it just ranks. So, it doesn’t take too long. I will usually create an article, go through our whole system, do all the backlinking and a lot of times within three or four weeks I’m ranking on the first page, a lot of times on the number 1 spot.
So, that is a strategy you guys have to use. Now, here is our offer. If you guys don’t know how to get backlinks you can do test guest blogging, you can go out there and seek them individually and just kind of exchange links. They don’t be going out there buying a bunch of links; you need to actually create the links. If you’re buying links you can get in trouble. So, it’s very tedious manual labour. We do have offers, whatever you like: ‘Hey I got a great article that I want to rank for these certain keywords.’ All you do is just let us know. We will then do our whole linking scheme behind it, where we will go out there and find links that we can trade, or whatever we need to do. That way it’ll rank your website. Normal service, I’d say an average person pays about $600 to do that. It’s not cheap. See if you think about it, with a lot of my companies we do a spend of $1,500 a month. That’s after creating the content. I’ll spend $1,500 a month on getting our links, just from our tie, from guest blogging, form everything. So, I created about $1,500 a month just for my company. That doesn’t include our other companies that we help rank.
Got it? So, please make SEO part of your online marketing strategy. I don’t really discuss a lot about SEO, just because it is a long-term play. I do it for my businesses. A lot of people don’t have the patience, nor do they have the skills to do it right. So, my suggestion is if you find a great service, which I hope you’ll use ours, use it. They know what they’re doing. They’ll get you backlinks. If you’re going to try to go out there by yourself, you need a dedicated time. So, whatever you lack in money, you need to spend the time if you really want your SEO strategy to work. So, there it is simple video on backlinking.
If you need to contact me my e-mail is jace@marketinghy.com . Go visit us on ydraw.com, or marketinghy.com, if you want to see some of our services. And we will chat with you later.
Bye.

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