The How and Why Behind Perfect Landing Pages.
It doesn’t take a rocket scientist to figure out the big need for Landing Pages. A well designed landing page will increase your conversion rates which will lower your cost per lead. You should never start a marketing campaign without a couple of landing pages in place.
Ydraw, our other company, has basically created the home pages to be nothing but a big landing page. We get the best conversion rate by sending people directly to the home page.