Best Addiction Recovery Marketing Campaign

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Would you like to grow your Addiction Recovery Center?
LIMITED AVAILABILITY: Now Accepting 3 New Centers.

In 30 Days We Created 484 Leads and 148 Facebook/Instagram Messenger Conversations. You won’t believe what it cost us!

Our Addiction Recovery Strategy didn’t just happen over night. Its evolved over time.

Let me explain.

I’ve been marketing in the Addiction Recovery Industry for 7 years. Everything used to be a lot simpler. We would place a PPC ad on Google and watch the qualified leads come in.

Basically we would swap a little bit of money for qualified leads.

It all came to an end 48 months ago. Ad Costs went through the roof, competition started to pop up all over the place, and everyone was looking for a FREE program. 95% of the calls and leads were unqualified. Not to mention the fact that other programs were clicking on our ads.

This was going on all across the industry.

  • Detox centers
  • Rehab Centers
  • Residential treatment centers
  • Out Patient
  • Sober living

A simple click with the word Drug Rehab costs $100. What addiction treatment center can afford to pay $100 per click?

Huge problem.

If I couldn’t produce placements, than I would have to find another job! But even worse…I hated the thought of letting my customer down. Behavior Health programs are needed. Some are better than others. So it’s important that the better ones find their target audience.

Something needed to change. We had hit a wall. We were so frustrated that we decided to go looking for a better system.

The problems with Treatment Center Marketing:

  1. Ad costs
  2. Competition
  3. Changes in search habits

Since we were a part Ydraw, an explainer video company, we decided to generate video stories that our Addiction treatment programs could use.

This was step number one.

After the videos were created, we started to share them where the audiences existed. We found ways to target our exact audience and produce qualified placements at 1/10 the cost.

Are you interested? Keep reading.

Addiction Treatment Marketing Starts With The Video

Why Addiction Treatment Centers?

Great question. It’s because we have found a way for Behavior Health Facilities to spread their message without breaking the bank and we want to share it. It takes a lot of work to build out an effective rehab marketing campaign, but it needs to be done. Google has pretty much covered the first page with ads. If you do not want to pay $100 a click, you need our system. It all starts with a story.

The Addiction Story

A great marketing campaign begins with a story. You will want to capture the story with a video. You can do this with a simple phone or a professional camera. We have found that the results are about the same. When a struggling drug addict watches a story that is similar to theirs…they will listen.

The Addiction Character

Whenever we launch an ADDICTION TREATMENT MARKETING CAMPAIGN we like to start with the Character. Who’s the person we are trying to reach? Do we have a past patient that can share their story with us? Are they likable? Can the drug addict relate. It’s important that your video shoot has the right character.

The Addicts Desire

After you have identified the character, you need to outline their desire. What do most treatment programs do? They tend to talk about themselves. How they have the best program, the nicest facility, best locations, etc. This is not marketing. Marketing is about talking the same language as the drug addict. They have a real desire to get better and you need to have your Character talk about that desire.

The Conflict

We all know the battle that takes place with addiction. All great stories have some type of conflict. Addiction is one of the greatest conflicts of all. It’s real and our character has to talk about it. Theirs an inner battle and an outer. Make sure they explain just how much of a fight recovery took. I also like to revert back to great movies. The greater the conflict or battle, the more we feel. We are emotion creatures, and that emotion drives most of our decisions.

The Resolution (your program)

Every great story has to have a resolution. When creating your video, your Treatment or Therapy is the ultimate solution. Its what will win the conflict and fulfill the desire.

Marketing Videos For Addiction Recovery Programs

Strategically Place Your Message

Once you have a video, that tells a story, its time to put it to work. We have found that Facebook, Instagram, and YouTube are a great way to spread the word about your Addiction Treatment Program. Social media is the key to rescuing people. It’s rehab marketing on steroids. We’re able to get your message in front of the people who need it right when they need it.

Here are the steps.

Create Your online marketing story

Discover Your Story

We work together to find the right message for your audience. Simplicity is key!
Find Your Target Audience

Find Your Target Audience

With our system, we are able to find where your target audience is located.
Deliver The message

Deliver The Message

We broadcast your story to the right audience with Video Ads and online marketing.

Our Offer For Your Treatment Program.

How to generate qualified leads and patients with video without spending outrageous amounts of money on marketing.

The first thing I want to mention is that if you’ve struggled marketing your program or if you are spending huge amounts of money and not getting the results you think you should, it’s not your fault. There’s a lot of information out there and it an be overwhelming.

Just yesterday I spoke with the Marketing Director for a detox center. She said they have tried everything and have wasted thousands of dollars on lead, phone calls and ppc. She had been struggling and couldn’t seem to get things figured out.

I want to put those fears to rest. You can do this. You just need the right system and person to show you how it works.

Our Goal is:

1. For those who are beginners, you’ll get step by step instruction on how to create your video message, deliver that message so that you can find more patients.

2. For those who are experienced and think you have tried everything. We’re going to show you out to adjust your campaigns to get the absolute best return on your marketing budget.

3. We want to show you that the best way to create your message is through a video story and the most effective way to deliver that story is through Social Media.

7+ years of experience

Since 2009, our team has been engaged in online marketing services for different addiction treatment programs. We are experts in web design, PPC, SEO, conversion rate optimization and social media marketing. When video started to dominate the web, Marketing Hy was the one of the first to take advantage of the trend.

Our 5 start reputation

A good reputation is hard to keep in the online marketing world. Some businesses are just not going to be successful. We work to maintain customer happiness and keep an open line of communication at all times.

Our marketing team

The Marketing Hy team prides itself on making customers happy. Our team is made up of hard-working, bright individuals from a number of different backgrounds, including analytics, creative writing, business, and statistics. We are confident that you can trust our suggestions because we only want what is best for your business.

Where Is Your Current Video Strategy?

Contact our sales team to find out where your current video marketing strategy stands. If you do not have one, that is ok. Our custom video marketing proposal will give you give you strategic ideas you can act on immediately.

Marketing Proposal To Grow Your Business. 

We’ll send a FREE Marketing Proposal where we will look at your business and show you what we can do. Plus, you’ll get access to our Video Marketing Cheat Sheets and Guides. Fill out the form