How Ydraw Used Marketing Hy To Go From Zero To Millions In Revenue

The Ultimate Success Story


Ydraw, the creator of explainer videos, started with an excellent idea. They created the whole Whiteboard Animation phenomenon back in 2011.

Two guys on a couch created something of value and needed to educate the world. They both knew that the best way to inform the masses was through online marketing.

How do you take an idea, product, or service and generate a thriving business online?

How do you develop a website, email campaign, traffic systems, forms, and videos?

How do you generate traffic with Adwords campaigns, Facebook campaigns, SEO, networking, etc.

How do you take a company with Zero revenue and make it profitable from day one?

This is where Marketing Hy was born.

The Opportunity

Ydraw focused on 3 things. Which is the foundation for all Marketing Hy marketing campaigns!

  • Lead Capture
  • Lead Nurture
  • Lead Conversion

Each step, specific assets are created.

To capture leads Marketing Hy created a website, banner ads, text ads, and content. Ydraw designed a whiteboard video to be placed on YouTube and the home page.

Secondly we built an Email Nurturing campaign that would establish Ydraw’s expertise and educate the consumer on Whiteboard Videos.

Ydraw started with a $500 a month Adspend which quickly grew to $5000. For every $1.00 spent, $20 came back.

How Long Did It Take?

From the moment Ydraw launched it’s first whiteboard video, sales started to come in. It took 1 day to generate their first customer and 6 months to put the whole marketing system into place.

Today, Ydraw can increase leads, customers, and revenue with a simple increase in ad spend. Their customers include Google, Microsoft, Ford, Oracle and hundreds of small businesses around the world.

Marketing Hy was able to create a marketing ecosystem that is scaleable.

This is the ultimate goal!

Growing a spa business from scratch

Here’s a webinar to see the results.


Belle Medical Vegas just opened two locations and needed to start generating leads.

The Opportunity

When it comes to Medical companies, Spas, or Fitness, Instagram and Facebook are the first play.

The Idea

Marketing Hy and Belle Medical Vegas decided to do the following:

  • Create a new website
  • Start social media campaigns
  • Use active campaign for the CRM
  • Create a better User Experience with videos
  • Buy Traffic

Getting To Work

Here are some of the assets we created.

Created an Instagram story ad

The Result

  • $2 dollar leads
  • Growth in Social Media following
  • Traffic and business
  • Check back later, we are just getting started.

How Eagle Ranch Academy Continues To Grow Their Labor Of Love

Eagle Ranch Academy uses Marketing Hy to redo website, create videos, and increase leads—


Eagle Ranch Academy is an excellent company that runs a School for troubled teens. Their Industry is extremely competitive. There are a lot of challenges like competition, hate groups, fraudulent clicks, and extremely expensive keywords.

ERA came to Marketing Hy looking to increase their organic traffic, create a Video Campaign, improve their online marketing, and adjust their PPC campaign.

The Opportunity

Like most businesses, ERA wanted more placements and leads at a lower cost. They had a great foundation, but needed some big adjustments.

Social Media, YouTube, Facebook, and Instagram all provide a great opportunity for any business to get in front of their target audience. We developed some videos (both live videos and animation videos.) and started the campaigns.

The Idea

Marketing Hy and ERA decided to do the following:

  • Create a new website
  • Start video campaigns
  • Add forms and videos onto the website
  • Create a better User Experience with videos
  • Adjust the ads to match the wording on the website
  • Eliminate wasted keywords and increase impression share on the keywords that were converting.
  • Create an automated email campaign using Infusionsoft
  • Simplify pages, content and messaging.

Getting To Work

ERA was using WordPress which made it extremely easy to a redo the website. After the site was done, adjustments were made to the AdWords campaigns. There was basically zero downtime.

Here’s one of the videos we created for ads.

The Result

With Video campaigns, there are a lot of little tricks and hacks that make all the difference. We were able to apply our knowledge and get instant results.

  • A 75% increase in conversion and leads
  • 40% decrease in Cost Per Lead
  • Click to Conversion increased 70.87%
  • 20% improvement in bounce rate