7 Steps to Turning Brand Mentions Into Links (And Turning PR into SEO)
I mentioned FastCompany in a post I published last month. That’s all. I never linked to the homepage or any of its pages. I’m not expecting an email from the editor because it’s a multimillion-dollar company. The team has got more important things to do to make more...
Great Advice On Creating A Facebook Ad Campaign
$81,700 in sales value on a $2,700 spend How we managed a 29.9x ROAS and $3.55 CPA in December (and an Avg ROAS of 15.8x with CPA $6.80 throughout 2019!) Buckle in, baby. This is sure to become a long post. (It did. TL:DR I share 10 tips on why these *actual* results...
9 Ways to Find Key Influencers in Your Niche Using Social Media
In recent years, influencer marketing has emerged as one of the most powerful marketing strategies for driving a high Return On Investment (ROI). According to Linqia, about 63% of marketers work with at least 10 influencers on every campaign. Did you know the...
Google Analytics Checklist: How to Analyze Data to Drive More Traffic
Google Analytics is a comprehensive tracking tool on the market. This tool gives you robust information about visitors to your website and the actions they take on your web pages. After clicking on the email that you sent, you can see what people are doing on...
5 Examples of Follow Up Emails That Increase Conversions By 74%
Email is the hallmark of online communication. There are many ways to reach your target audience online -- including new technologies such as mobile messaging, chatbot, AI, push notification, and so on -- but the most effective is email. Email marketing helps...
How To Measure and Know If Your YouTube Ads are Successful
Here is a broad YouTube strategy that works really well and has proven to be successful for many different companies. Create a good YouTube video that entertains, educates and asks the audience to take action. (brands like Dollarshave Club, Purple and Chatbooks)Build...
How To Get Reviews From Customers With A Simple DIY System
Are you tired of paying money for your get reviews? You should use that money on your customers who are leaving the reviews. Not software that just gives you a nice link. In this video, I will show you how to set up a webpage to get reviews from your customers. You...
It’s funny – I struggled with writing headlines myself…until I had discovered this.
"On average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar." David Ogilvy One of the biggest struggles and mistakes that I see businesses making is that they don't...
Uncovering Your Gurus Deception
Let's talk about what going on. As I scroll down through my Facebook feed, I see an endless number of self-proclaimed gurus that are running marketing campaigns for businesses. Here's how it happens. A "guru" says he is making a $10,000 a month running marketing...
Marketing Campaigns Don’t Need to be Complicated, Keep it Simple.
Marketing does not need to be complicated, keep it simple and your marketing message will be clear. Your marking campaign doesn't need to be over complicated, keep it simple and your marketing message will be clear. Marketing to Solve their Problem First off, you have...
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